Whitepapers
Welcome to the MITX Research Center. View the latest case studies, whitepapers and other research pieces produced by MITX members. Members are welcome to submit their research and must first log in to access member functions.
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Ad Networks and How to Choose Them This whitepaper explains what ad networks are, the roles they play for advertisers, and the key market segments of the business. We will review how ad networks have evolved from the remnant inventory clearinghouse model of the late 1990s to a preferred digital media channel of “first resort” with leadership in the areas of reach, targeting, user involvement, and creative flexibility. |
July, 2008 |
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BPM, BRMS and SOA Delivering on the Promise of Organizational Agility |
December, 2007 |
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Business Impact Through Strategic Design A basic premise of business is that companies have goals and customers have needs. |
December, 2007 |
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Designing for Interaction Tools and Techniques to Perfect the Online Experience |
December, 2006 |
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Essentials for Selecting the Right Organizations use content management systems in different ways to best support the unique challenges they face in creating, maintaining and distributing content. |
December, 2007 |
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Five Ways to Drive Higher Event Satisfaction: A Data-Driven Approach In this white paper, nTAG presents a data-driven approach for driving higher attendee satisfaction at your next event. Leveraging data collected from multiple events, we outline and describe five key factors that significantly influence attendee’s satisfaction level. |
May, 2008 |
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How to Link Learning and Networking It is your most important meeting of the year: Have done everything you can do to ensure maximum |
August, 2007 |
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Meetings 2.0 – The future is here, are you ready? How can an online movement relate to face-to-face events and the meetings industry? The answer becomes more obvious when we compare and contrast online and onsite experiences. |
July, 2007 |
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Networking: The Key to Inspiring Better Collaboration Many of us have had the experience of attending a session at a conference where we asked to complete a group task with people at our table. How can we improve the experience so that it provides enthusiastic participation and contributes to high event satisfaction for the attendee? |
September, 2007 |
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Build or Buy? You’ve spent countless hours working on your email campaign and you’re ready to let it fly. But are you? How many of the resulting online email registrations for which you’ve worked so hard and paid so much will contain typos or, worse yet, malicious email addresses? Don’t ignore the last step: optimizing your landing pages with real-time email validation to verify and spell-check email entries. But what’s the surest, most cost-effective way to implement this solution? Build or buy? |
June, 2008 |
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The Case for Developing a Service-Oriented Architecture SOA is a simple concept: it is a blueprint that helps services operate together. |
December, 2007 |
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The Global Web How to Transform a National Company Operating in Foreign |
December, 2007 |































